Overview

  • Business owner names: Priyanka N J
  • Location: Bangalore, Karnataka
  • Sector: Manufacturing
  • Industry: Aerospace & Automobile Component Manufacturing 
  • Initial Investment: Self-funded 
  • Protium Customer Since: 2024 

Background

Selten Aerospace, founded in 2022, specializes in the manufacturing of cable connectors for aerospace and automobile industries.

Despite a steady stream of repeat business, Selten Aerospace faced a critical challenge: their 45–60-day debtor cycle hindered their ability to finance the machinery needed for expansion. Essentially, while demand was strong, the delay in receiving payments from clients constrained their working capital.

Business History and Expansion 

Founded by Priyanka N J and her husband Rakesh B N, Selten Aerospace was established the company operated with 6 employees to begin with and over time grew its time size to 15 employees. 

As demand for Selten Aerospace’s products grew rapidly, the need for new machinery to increase their overall production capacity became necessary. However, securing funding for this investment proved to be a major challenge due to 45-60 days debtor cycle. The company overcame this hurdle with financial support from Protium and was able to fulfil new orders. This ultimately helped the company’s turnover to surge from ₹10 lakhs to ₹1.2 crore, demonstrating remarkable acceleration in business growth annually. Monthly sales increased by three-fold within 4 to5 months of securing Protium’s loan; relieving them from operational stress. 

Quote from the Founder

“We found the loan process with Protium incredibly easy and comfortable, especially due to their transparent policies. It was a great support during tough times, and the clarity provided throughout the process eliminated any unnecessary hassle. There was no bias, and we felt valued as customers. This positive experience is why we’re happy to continue working with Protium for our future financial needs.”